Meet the team

Management team


Isabella Alveberg, Chief Operating Officer

Isabella has over 25 years expeience with sales and marketing from companies such as Bonnier, Microsoft and Schibsted. She is reponsible for Normans global sales support and marketing teams.

Isabella Alveberg linkedin email Isabella Alveberg


Walter Hoff, Sr. Director of QA and Global Support

With more than 10 years experience in Quality Assurance and a background from Telecom and Web, Walter brings his passion about quality and user experience to the team. Walter joined Norman back in 2008 and strives to make sure that our products and technical support are of the best possible quality and exceed our customers' current and future needs.

Walter M Hoff linkedin email Walter M. Hoff

Kristian Bognæs  

Kristian Bognæs, Director Development Center

With a background from military electronics engineering and studies abroad, Kristian started 20 years ago at Norman Safeground and has since been involved with developing many of the modules that are part of our product offerings. While still building computers and programming them in his spare time, he manages our group of highly skilled and enthusiastic people that make up the Safeground Development Center.

Kristian Bognæs linkedin email Kristian Bognæs


Kjersti Skotte, Director HR and Culture

Kjersti has worked with Human Resources for 16 years, both for ABB in Norway and St. Andrew’s Group in the US and strongly believes in the value of strategic HR Management. Joining Norman Safeground in 2012, she is dedicated to ensuring an environment where people are seen, included and enabled to deliver, teach and learn. 

Kjersti Skotte linkedin email Kjersti Skotte

Regional sales


Francois Tschachtli – Sales Director Central Europe

Francois joined Norman Switzerland in 1996, and is responsible for the Swiss, Dutch and other international markets. Prior to joining Norman Safeground, Francois worked with Unisys and at a large Swiss reseller. He has over 25 years’ experience within the IT industry.

Ensuring continuous and excellent customer satisfaction, no matter in which geographic region or culture is Francois’ key formula for success.

Francois Tschachtli linkedin email Francois Tschachtli


Svein Anders Aarsbog, Sales Director Scandinavia

Svein Anders joined Norman Safeground in 2012 after 15 years in IT sales and is responsible for our Scandinavian sales. Along with his talented sales team, Svein Anders aims to ensure that our partners and customers get the best customer experience and the best security products.

Svein Anders Aarsbog linkedin email Svein Anders Aarsbog